关键词: 国防部, 新闻发布会, 话语, 情感, 语境

Abstract: The news release discourse from Department of Defense is of a very special type, which wins intense attention from all circles, due to its significance and sensitiveness. From the perspective of context, the news release discourse of Department of Defense is characterized as high-level by elegance, seriousness and prudence, frankness and openness, eye-catching and all-concernedness, and freshness and liveliness. From the perspective of spokespersons, it is required to be cool-minded and composed, globe-minded, equal-minded, esteem-maintaining, harmoniously interactive, open-minded and transparent. From the content of the news release conference, the discourse is advisable to seek a balance between soft and tough-tones, with consideration of both internal and external matters, the integration of military and civilians, and feelings of patriotism.