Abstract:

Where should translation turn in the 21^st Century after so many theories proposed by the western translation circle in 20^th Century? Lots of western scholars have felt bewildered. Just at this moment of era, the Chinese scholars, following the state’s policy of “Looking at the world head-on,entering the global academical center”, have advanced some nativized translation theories and exerted a significant influence in the circle. For example, Transknowletology by Yangfeng and Embodied-Cognitve Tranlatology by SISU Embodied-Cognitive Team and Embodied-Cognitve Interpreting Studies by Kang Zhi-feng, have attracted much attention, emerging so many supporters and responders. But there are also a few scholars raising a challenge: some thinking that the term “knowledge” is too general, which is not suitable for a discipline’s title; the other saying that “knowledge” is closely related to “culture”, so Transknowletology may be regarded as a variant of cultural theory of translation. The present paper will answer these two questions, and explain this new discipline between Embodied-Cognitive Translatology and Embodied-Cognitve Interpreting Studies are complementary to each other.

Key words: Transknowletology, Embodied-Cognitive Translatology, Embodied-Cognitive Interpreting Studies, genus plus differentia, knowledge and culture